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How our branding and design process works

Updated: Feb 29

Our branding and design process begins with understanding your brand's essence and target audience. We then craft tailored concepts and iterate based on your feedback to deliver impactful visual identities that reflect your unique story.


Based in the vibrant hub of Designtrade, Chennai, India, our agency specializes in crafting premium brands for knowledge-based enterprises.

We thrive on collaborating with small disruptive startups, infusing their big ideas with creativity and strategic vision. With a passion for innovation, we transform your entrepreneurial dreams into impactful realities. Whether you're an established business or a budding startup, we're here to propel your brand forward, delivering excellence every step of the way.



STEP1: Understand & Discovery



DISCOVERY (2 Hours Interview Session Via Zoom Meeting)

 

A few Examples of questions we ask?

  • What is the name of your business or brand?

  • What's your business's unique story or vision?

  • Who is your target audience?

  • Can you describe your business's personality in three words?

  • Tell us about your products or Services?

  • What sets your business apart from competitors?

  • Do you have any specific ideas or concepts in mind for your Design?


STEP2: Conceptualization



In branding and design conceptualization, we breathe life into your business's identity, shaping compelling narratives and visual elements that speak volumes to your audience, ensuring a lasting impact in the competitive landscape. Our process involves:

  1. Unveiling your brand's identity through meticulous research and exploration.

  2. Crafting compelling narratives and visual elements that resonate with your target audience.

  3. Developing unique and memorable design concepts tailored to your brand's personality.

  4. Iterating and refining until we achieve the perfect manifestation of your brand's essence.

  5. Delivering a cohesive and captivating brand identity that sets you apart in the market.












STEP3: Refine & Design



Logo Design_1



Logo Design_2



STEP3: Implement & Develop



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